As cyber sales move closer, holiday shopping scams also increase. For this reason, consumers must be mindful of several holiday scams–including the free gift cards we often see online.
2021 Holiday Shopping
For background information, Adobe has unveiled its online shopping forecast for the 2021 Holiday season. They evaluate direct consumer transactions online to give a complete perspective of e-commerce in the United States and throughout the world through their Adobe Digital Economy Index.
Adobe predicts that online holiday sales in the United States will reach $207 billion from November 1 to December 31, setting a new high record. The said new record is a 10 percent increase from 2020, which is a big leap following a year in which the pandemic rendered e-commerce a necessary service.
Cyber Week, which runs from Thanksgiving through Cyber Monday, is estimated to generate $36 billion in online sales, accounting for 17 percent of all holiday shopping.
On the other hand, an AARP survey revealed that 75 percent of consumers in the United States expect their e-commerce purchases from major merchants such as Amazon or Walmart will be comparable to or higher than in the 2020 Christmas season.
With that being stated, holiday shopping scams will likely increase throughout the season.
In relation to this, the Federal Trade Commission reported that there were nearly 58,000 covid-related consumer fraud reports from January 2020 to October 18 this year.