“Over the past 18 months, New Zealanders have been spending more time online to connect with family and friends, run their business and seek entertainment. We want to do more to help our community spot these popular scams,” Nick McDonell, Facebook’s head of public policy for New Zealand and the Pacific Islands said.

“We hope SCAM Gallery will equip our online community with the knowledge to identify and avoid some of the most common scams before they cause real emotional and financial harm.”

The Financial Intelligence Unit within the New Zealand Police estimate $55 million in reported scam transactions over the last 12 months, with the average amount per scam around $8000.

Greg Dalziel, officer in charge of the Cybercrime Unit at NZ Police said it was concerning to see scams becoming more sophisticated over time. 

“We know education plays an important role in keeping people safe online and we welcome Facebook’s efforts to help educate Kiwis so they can learn more about how to spot a scam and protect themselves,” he said.

“If something sounds too good to be true, it probably is.”

That was certainly true in August when Dyson Cyclone V11 vacuum cleaners were being offered on Facebook for just $3 each.

Every model in the range costs more than $1100 each, according to pricespy.co.nz.

Most recently a text messaging scam was causing malware infections in New Zealand-based Android mobile phones.

Users would get a message regarding a parcel delivery or photographs of them…

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